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How to Improve Your Email Deliverability and Reduce Your Email Bounce Back

How to Improve Your Email Deliverability and Reduce Your Email Bounce Back

Email marketing is a tried and true method used by business to connect with the clients and customers. It’s a way to speak directly to a group that has shown an interest in them. But what happens when that email deliverability is compromised, and you get email bounce back? In today’s post, we look at why an email would bounce, and steps you can take to reduce email bounce back.

Bounce Rates – A term to be feared or embraced?

Bounce Rates – A term to be feared or embraced?

Bounce rates. This is a term that can either strike fear into the hearts of many or be the cause of much bragging. Thought of as a metric to measure a site’s success in reaching its target audience, it is not always clear what factors contribute to the final value. In today’s post, we take a look at bounce rates and how different factors play into the final result.

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