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Maximize Your Limited-Time Offer With These Tips
Deciding to incorporate a limited-time offer into your marketing strategy and implementing it can be two different matters. If you’ve decided to use this sales technique, we have put together some tips to help you succeed.
3 Limited Time Offer Campaign Must-Haves
The name of the game for e-commerce businesses is to encourage prospects to turn into customers. But that’s not always as easy as it seems. In today’s post we look at the psychology behind a limited time offer and explore the 3 critical components every limited time offer should include.
4 Social Media Marketing Tips to Help Your E-Commerce Business
If you have an e-commerce business, leveraging your social media accounts can greatly enhance sales and expand your company’s reach. In today’s post, we offer some tips to help boost your social media marketing to help take your company to the next level.
Email Marketing and Email Newsletters – What’s the Difference?
In today’s post, we will explore the differences between email marketing and email newsletters so you know which method to use.
Make Your Website Stand Out – Here’s How
In today’s post we provide some tips on how you can make your website stand out, get noticed and keep visitors coming back for more.
Live Chat or Chatbots: How Incorporating Both Can Improve Your Business
In today’s post, we look at both live chat and chatbots and explain why we think you need to employ both into your marketing strategy.
Create a Homepage that Converts
When you look at your site’s analytics, what actions are your visitors taking. If they land on your homepage then visit additional pages, your homepage is doing its job. But, if it’s more common for site visitors to land on your homepage then bounce off the site, you’ve got a problem.
Contact Form vs. Email Address – Which One Will You Choose?
There is a heated debate going on and both sides feel very passionate about their case. The epic contact form vs. email address struggle has been going on for years and there is still no clear winner.
How to Write a Services Page That Converts
In today’s post, we look at services pages and offer some great tips and advice on how to create a services page that converts prospects into customers.
5 Tips To Help You Create A Great Online Course
In today’s post, we provide you with some guidance and tips to help make your first online course a success.
Creating an Online Course – Why This Is the Next Marketing Must Have
You may already have a website, and maybe a blog, to promote your business, but have you considered creating an online course? In today’s post we look some compelling reasons why creating an online course can help boost your business.
A Win-Back Email Campaign – Don’t Leave Home Without It
In today’s post, we look at why customer engagement can falter and how a win-back email campaign can put them back on the company bandwagon.
Create An Amazing Webinar From The Start – Here’s How
If you are well-versed in a particular subject and are looking to expand your company’s reach, it’s time to think about creating a webinar. Webinars can be a great tool for your business as it helps establish yourself as a subject matter expert.
How to Create an Amazing FAQ Page
In today’s post, we look at the humble FAQ page and explore tactics to turn this humble page into something amazing.
How to Create a Click-Worthy Email Newsletter
Newsletters are a great way to engage with customers and create a loyal following. In today’s post, we look at the steps involved in crafting a click-worthy email newsletter.
How to Improve Your Email Deliverability and Reduce Your Email Bounce Back
Email marketing is a tried and true method used by business to connect with the clients and customers. It’s a way to speak directly to a group that has shown an interest in them. But what happens when that email deliverability is compromised, and you get email bounce back? In today’s post, we look at why an email would bounce, and steps you can take to reduce email bounce back.
Re-engaging Email Subscribers With These 4 Tips
In today’s post we look at different techniques you can try today to start re-engaging email subscribers.
Understanding Landing Page Bounce Rates
Landing pages are an important tool for any online marketing plan. But what if your landing pages are not meeting expectations? And how can you tell?
In today’s post, we explore the term landing page bounce rate and examine how to interpret your landing page metrics.
Stop Chasing Website Visitors Away – Avoid These Common Design Flaws
When it’s time to look at your website’s metrics, is it a time of excitement or dread? What about when you look at your bounce rate? What story is it telling you about how people are reacting to your site? In today’s post, we look at common website design flaws that chase visitors away and raise your site’s bounce rates.
Bounce Rates – A term to be feared or embraced?
Bounce rates. This is a term that can either strike fear into the hearts of many or be the cause of much bragging. Thought of as a metric to measure a site’s success in reaching its target audience, it is not always clear what factors contribute to the final value. In today’s post, we take a look at bounce rates and how different factors play into the final result.
How to Measure Your Content Marketing Effectiveness
In today’s post we look at how to determine your content marketing effectiveness to see if your marketing strategy is working for you.
Increase Your ROI By Using Email List Segmentation
The purpose of a great marketing strategy is to connect a business to its customers. Businesses want to be the only one thought of when a person is ready to make a purchase. To do this, personalized marketing messages are needed. The best way to execute this is with an email drip campaign and email list segmentation.
4 Best Practices to Improve Your Drip Campaigns
Drip campaigns are all about giving the right message to the right people at the right time. It’s a tried and true marketing tactic that works wonders both online and offline. While the concept of drip campaigns is a staple marketing tactic, the individual executions of the drip campaign vary. Here are some best practice guidelines to improve your next campaign.
Drip Marketing Campaigns – An Integral Part of a Great Marketing Strategy
The purpose behind all marketing strategies is to ensure that you are top of mind when a customer needs something. When someone needs a product or service, you want them to come to you exclusively to get it. Now the question is, how do you keep your company top of mind? The answer…..drip marketing campaigns.
