While it does not replace traditional advertising methods, native advertising is another tool for companies to use. Its ability to blend into its surroundings allows native ads to be subtle in their approach rather than being loud and obtrusive like traditional ads. If you haven’t considered using native advertising, we suggest giving it look.
Branding and marketing are seen by many as different words to describe the exact same thing. However, these terms are not the same and actually describe two very different concepts. In today’s post we explore the difference between these two terms.